120 GB SSD HD for $100 and no one cares

I just noticed 2 things:
1) On Ben's Bargains (http://bensbargains.net/) this morning, there is a 120 GB SSD HD for only $100.

2) No one cares, as evidenced by the hotness meter:

Is this because it is a low quality SSD hard drive, or because market prices for SSD hard drives have dropped this low without me noticing?
I hope it is because of #2. Anyway, happy shopping (only 5 shopping days left until Christmas).

Edit12/18/2012: Someone else noticed the trend, also:
http://arstechnica.com/gadgets/2012/12/ssd-prices-are-low-and-theyll-get-lower/